Services
Portfolio
Stories
About us
Kontakt

IWC Schaffhausen brings the Ingenieur back to life! The Swiss watchmaker has recently introduced a new automatic model that takes inspiration from Gérald Genta's Ingenieur SL Ref. 1832 from the 1970s. This new Ingenieur Automatic 40 combines modern technology, ergonomic design, and top-notch finishing with a bold 70s aesthetic. Making it a watch enthusiast's dream and the ultimate luxury sports watch for the 21st century. Let's have a closer look!

Gérald Genta's Legacy

Famous designer Gérald Genta's Ingenieur SL Ref. 1832 disrupted the watch industry with its innovative technology, groundbreaking design, and the use of steel. Back in the 70s this material was new and revolutionary in the watch industry. The Ingenieur SL Ref. 1832 challenged traditional notions of watchmaking and still remains one of the most sought-after watches among collectors and connoisseurs. The new IWC Schaffhausen automatic model takes inspiration from this timeless masterpiece and offers a modern take on it.

Equipped with an automatic movement, the new Ingenieur features a reworked case dimension with a lug-to-lug distance of 45.7mm, ensuring an ideal fit on the wrist. The bezel is secured with characteristic polygonal screws that have a technical function while keeping the design consistent. A "Grid" structure was stamped into the soft iron blank of the dial, making it very recognizable. The wonderful appliques glisten with luminescence, adding depth and ensuring legibility even in the dark.

IWC Ingenieur Automatic 40 Watches & Wonders Artworth

The New Ingenieur Automatic 40

IWC Schaffhausen's Ingenieur Automatic 40 is available in three stainless-steel versions with dials in black, silver-plated, and aqua. Additionally, there is also one particular version in super-light titanium. This one is one-third lighter than steel, and its skin-friendly and anti-allergic properties make it practically perfect for your wrist. However, working with titanium is a challenge. We're glad to see that IWC has a handle on it. As pioneers of titanium watches in the '80s, they have maintained their prowess in "Form und Technik," and the grade 5 titanium case and bracelet versions are no exception.

Modern movement technology has been added to the new Ingenieur. It is now powered by the IWC-manufactured 32111 caliber, offering a power reserve of 120 hours. Characteristically, its soft-iron inner case protects it from any magnetic fields, making it a watch built to withstand the pressures of life. That was also the original selling point of the Ingenieur. Its name meaning "engineer", it was designed for professional use in factories, labs or hospitals.

An integrated H-link bracelet featuring a butterfly folding clasp has been added to the new Ingenieur. We love the elaborate finishing that combines polished and satin-finished surfaces, highlighting the outstanding craftsmanship at IWC Schaffhausen. A newly designed crown protection further adds to the timepiece's sporty character.

In summary, the new Ingenieur Automatic 40 combines modern technology, ergonomic design, and top-notch finishing with a bold 70s aesthetic. We think this, in combination with its heritage, makes it the ultimate luxury sports watch for the years to come. Its impeccable craftsmanship and sporty character make it a watch that is sure to turn heads wherever it goes.

During this year's Watches & Wonders fair in Geneva, Jaeger-LeCoultre has unveiled four new Reverso Tribute Small Seconds models. Three of them in a beautiful pink gold. Let us take you on a journey of watchmaking excellence!

A timeless modern Classic

Since its inception in 1931, the Reverso has been a symbol of timeless elegance and sophistication. Originally designed for polo players, its rectangular case and slide-and-swivel mechanism were ideal for protecting the watch from the rigors of the sport. Over the years, the Reverso has become much more than just a watch for polo players. It has become an icon in the world of watchmaking, appreciated for its clean symmetry and distinctive style.

Jaeger-LeCoultre Reverso Tribute Small Seconds Watches & Wonders Artworth

Reverso Tribute Small Seconds

The Reverso Tribute Small Seconds is a contemporary interpretation of this classic, featuring sunbrushed dial variations that create a beautiful contrast with the clean symmetry of the Reverso design. Overall, Jaeger-LeCoultre has launched four new models. In addition to a stainless steel variant with a subtle silvered opaline dial and contrasting black hands and indexes, there are three timepieces with a pink cold case. They come in burgundy, black and silver color variants. We love how all these timepieces revive the codes of the first Reverso born in 1931 - gadroons, applied indexes, dauphine hands - while being resolutely modern.

The Reverso Tribute Small Seconds is highly ergonomic, following the natural curve of the wrist. We love how it evokes the exclusive world of polo and is equipped with a matching strap designed by Casa Fagliano. It creates a unified aesthetic and strong sense of style that underlines the timeless modernity of the Reverso design.

Jaeger-LeCoultre Reverso Tribute Small Seconds Watches & Wonders Artworth
Reverso Tribute Small Seconds REF. Q713256J

In-House Calibre 822

For this novelty, the manually wound calibre 822 was chosen by Jaeger-LeCoultre. The movement was entirely designed, produced, and assembled in-house. What fascinates us about the calibre 822 is its uncommon rectangular shape that allows it to fit perfectly into the Reverso case. With elegant simplicity, hours and minutes are indicated by dauphine hands, while on the lower half of the dial, the circular track of the small seconds display - a pure expression of its mechanical movement - provides a counterpoint to the linear geometry of the dial and case.

Jaeger-LeCoultre Reverso Tribute Small Seconds Watches & Wonders Artworth
Reverso Tribute Small Seconds REF. Q713257J

In conclusion, the Reverso Tribute Small Seconds continues to tell the story of this iconic watch. It showcases the art of watchmaking and the brand's commitment to innovation and craftsmanship. With its timeless modernity, it is a watch that will stand the test of time and remain a classic for generations to come.

Jaeger-LeCoultre Reverso Tribute Small Seconds Watches & Wonders Artworth

Read this article on our blog for more insights into the world of Jaeger-LeCoultre.

There are only few brands that combine the worlds of jewelry and watchmaking as spectacularly as Jacob & Co. The creations of Jacob Arabo are beautiful, innovative, inspiring and iconic. Come and join us on a journey through the beautiful city of Geneva to discover Jacob & Co's fascinating world of high-end watchmaking.

Geneva Sunset Sunrise Skyline Artworth

Jacob & Co. Boutique in Geneva

The driving force for Jacob Arabo is creativity. From his earliest beginnings in jewelry and watches, he has been designing beautiful and innovative products. Today, his timepieces are iconic, inspiring and unique in terms of design and watchmaking craftsmanship.

Embarking on a journey of luxury and sophistication, we visited the exclusive world of Jacob & Co. in Geneva. The city’s stunning backdrop offers the perfect scenery for their beautiful boutique on the iconic Rue du Rhône. As we step inside, we are instantly transported into a world of luxury and extravagance. We are mesmerized by the stunning timepieces on display and the intricate craftsmanship behind each one.

Jacob & Co. Boutique Geneva Artworth

Twin Turbo

After our visit in the boutique and just as the sun sets, we stroll along Lake Geneva. It is a good time to reflect on a day filled with watchmaking craftsmanship and dazzling luxury. Luckily, the experience has just started. Taking in the breathtaking views from the shores of Lake Geneva, we head over to the hotel Beau-Rivage Genève. The iconic hotel matches the luxury, elegance and sophistication of Jacob & Co. timepieces perfectly.

Here, we get to take a moment to appreciate the beauty of the city and the serenity of Lake Geneva while enjoying a premium cigar on the terrace. It is the perfect place to take a closer look at the Twin Turbo. This watch combines the exhilarating energy experienced in the world's fastest automobiles with the unparalleled refinement and mechanical complexity only present in the universe of ultra-high-end watchmaking. The Twin Turbo features two triple-axis tourbillons. These are the most complicated, technically most challenging and visually most encapsulating among all tourbillons. The Twin Turbo is equipped with the JCFM03 exclusive Jacob & Co. caliber, a movement made from 581 components. It also features a decimal minute repeater: the most exotic and rarest of all chiming complications.

Geneva Switzerland Jet d'Eau Artworth

Astronomia Casino

The next day, we step out the hotel in style, ready to stroll through the charming old town of Geneva. With the beautifully crafted Astronomia Casino on our wrist, every moment is made even more memorable. The sophistication and attention to every detail on the Jacob & Co. Astronomia Casino is absolutely stunning! The highlight of this timepiece is certainly the fully-operational miniature roulette wheel beneath the watch's sapphire domed crystal. But that's not all. The timepiece also comes equipped with a double-axis tourbillon. It's delicately decorated cage encapsulates the balance wheel, hairspring, escape wheel and a number of other crucially important components.

Bugatti Chiron

Back at the Beau-Rivage Genève we treat ourselves to a moment of pure luxury. While enjoying some delicious patisserie, we admire a very special timepiece: The Bugatti Chiron Tourbillon. This watch, a word that doesn't do this piece of art justice, is one of the most complicated and sophisticated timepieces on the market. It is a masterpiece that combines visionary mechanics and design. For us, it is a true testament of the brand's commitment to crafting exceptional masterpieces that elevate style and function.

The Bugatti Chiron Tourbillon features a 30º inclined tourbillon, the first time Jacob & Co. has ever used an inclined tourbillon. In this context, "flying" means that the regulating organ of the tourbillon is only supported on one side. This gives the tourbillon an even more mesmerizing look. The 30º inclination also makes it easier for the wearer to admire this incredible complication.

Jacob & Co. Bugatti Chiron Artworth

Epic SF24 Racing

To wrap up the unforgettable Geneva experience, we get to strap on the Epic SF24 Racing. This impressive timepiece is equipped with a unique world time movement and display, exclusive to Jacob & Co. 24 time zones are available at the push of a button. The display is inspired by old-time split-flap boards in airports and train stations and the time zones are even customizable.

Surprisingly for such a complicated timepiece, the watch is extremely easy to set and use. There is no need for reading glasses either since the cities are bold and large enough to read easily.

Which of the featured Jacob & Co. watches is your favorite? Reach out to us on Instagram and let us know!

Our Artworth at Bucherer event series continues. After Zurich, Bern and Munich, we stopped in Geneva for this latest edition. Besides beautiful views, our guests got to enjoy and discover many other exciting things. Read on to learn more!

Artworth at Bucherer Event Series

Great watches have stories that never end, they just get better with time. This principle is at the core of Bucherer Certified Pre-Owned's philosophy. And the same is true for our event series in which we don't only discover extraordinary timepieces but also high-quality whisky and vintage champagne.

The first event we hosted together with Bucherer was in October 2020. In a time where phyiscal contacts were rare but all the more appreciated. The initial success of this event held in Zurich led us to continue with this format and take it to more cities. After Bern and Munich, we have now arrived in the French speaking world.

A memorable Evening in Geneva

On the evening of 18 October 2022, watch enthusiasts make their way over to Rue du Rhône 45 in Geneva. On the 4th floor of the iconic building with beautiful views of Geneva and its lake, the wonderful Gallery awaits them. Here, drinks are served and small bites enjoyed.

Together with our guests we get to drink Moët & Chandon Grand Vintage 2013 tonight. We love how every Grand Vintage is unique and expresses the Cellar Master’s personal interpretation of the year. It's already the 75th Grand Vintage in the House’s history. Its maturity is immediately apparent.

Besides champagne and great food, we also get to enjoy some perfectly mixed Negroncino. All is enjoyed inside the beautiful Bucherer Gallery which was opened in 2019 and still sets the industry standard for selling pre-owned watches. What we love in particular is the changing decoration of the Gallery. Currently, the Geneva-based Atelier WOCS is exhibiting their vintage posters here. Some of them have been created exclusively for Bucherer.

In terms of watches, Bucherer is the place to go if you are looking for a special timepiece. Here, you can find rare models like the Royal Oak by Audemars Piguet or the Overseas by Vacheron Constantin. But there are also many watches appealing to more specific tastes. Like this Panerai Submersible Ceramica.

Those who know us won't be surprised that we also had a tailor on site to give advice on the latest trends when it comes to suits and jackets. Luca Dalbiondo is a local tailor who strives to craft exclusive, one-of-a-kind garments, tailored to fit his clients and their unique characters perfectly.

Unwinding at the Beau-Rivage Genève

After a long night we're happy to wake up in the beautiful Beau-Rivage Genève. Not far away from last night's location. Here we take in the beautiful views of Lake Geneva before enjoying a wonderful breakfast at Albertine’s. The large choice of à la carte breakfast is truly exquisite.

Longines has just opened their new flagship boutique on the iconic Rue du Rhône in Geneva. For the first time, there is a space dedicated to professionally restored and certified vintage Longines timepieces. Let’s explore it together!

A fresh Start in Genève

We walk from the train station down to the beautiful Rhône River and cross it. Soon we arrive at the corner of Rue du Rhône and Place de Fusterie. Here, the new flagship boutique of the brand with the winged hourglass is located. A carefully curated selection of Longines timepieces can already be admired through the large windows of the boutique. Its different displays honor the brand’s different collections. When entering, we dive into the universe of the brand. A refined and sophisticated interior design awaits us. The mix of materials and colors is very well executed. It ranges from wood to elegant marble.

In terms of watch models, the boutique offers a great selection of many timepieces from all the current collections. They are beautifully presented between accessories and decorations linked to Longines’ rich history. Shopping here is a true experience!

The Longines Collector’s Corner

Since we are very fond of the history of the brand, we love to discover the new “Collector’s Corner”. It is the first time that Longines has dedicated space in boutique to vintage timepieces. The ones on display are carefully curated. Most are from the collectible eras of the 1950s and 1960s. They come with in-house manufacture movements and were serviced by the brand’s skilled watchmakers in St Imier.

We are very pleased to see Longines embracing its rich history with their involvement in aviation, adventure, and equestrian sports. Since there are many Longines enthusiasts and collectors, the new boutique is bound to be the place for like-minded people to meet and share their passion about the watches from the brand with the winged hourglass.

We leave the boutique with the desire to get a new timepiece. But should it be one of the new models like The Longines Spirit or a beautifully restored vintage timepiece? There is still time to decide. In the meantime, have a look at this article if you want to learn more about Longines.

The success of Geneva Watch Days 2020 has encouraged its founding and associated brands to organise the event again in 2021 with a very similar format. Reason enough for us to travel to Geneva and identify some notable novelties for you. Here are three watches which caught our attention this year. Enjoy!


Greubel Forsey's GMT Earth Final Edition

Greubel Forsey has unveiled the third and final interpretation of their magnificent GMT Earth at this year's Geneva Watch Days. This unique and now even more modern creation features a new titanium case with an intense black finish on the movement. It is a limited edition of only 11 pieces. How do you like it?


ORIS introduces Upcycling to its Aquis Date

Independent watchmaker ORIS has presented an interesting novelty in Geneva this year. Their popular Aquis Date comes now with a special dial made from recycled PET plastic. They deliberately opted for random patterns, meaning no two dials are the same. This new Aquis Date Upcycle comes in a 41.5mm case and is part of the brand's "Change for the better" initiative. Additionally, ORIS also announced a partnership with the Swiss cleantech startup #tide ocean SA to battle the world’s ocean plastic crisis. Way to go!


Bianchet launches with the Tourbillon B1.618

Switzerland-based Bianchet is one of the new kids on the block. Four years ago, they started their endeavor to create a tourbillon inside a tonneau-shaped sports watch. Their design is inspired by the Italian mathematician Fibonacci and its iconic golden number 1.618 which can be recognized in the shape of the watches.

Bianchet Tourbillon B1.618

The Tourbillon B1.618 Openwork is crafted from a unique blend of carbon, rubber and titanium. It is powered by a tourbillon movement manufactured in the Swiss Jura. Limited to only 21 pieces, this is definitely one of the more interesting new releases at this year's Geneva Watch Days.

About the Geneva Watch Days

The Geneva Watch Days is an annual "phygital" event that is global, decentralised, self-managed and open to the public. It brings together a group of some 20 brands representing the art of horology in various hotels, manufactures and boutiques in the world’s watchmaking capital. Originally, it was launched by a pool of Founding Benefactor Brands including Bvlgari, Breitling, Greubel Forsey, H. Moser & Cie., MB&F, and others.

Did you miss this year's Watches & Wonders? Then read this article about some of the most fascinating new releases of the 2021 edition.

Perfection is the expression of each element in its purest form. And perfection is what one experiences when driving the new Rolls-Royce Ghost. Let us introduce you to the vehicle with a design built upon the architecture of luxury.


New Rolls-Royce Ghost

The new Rolls-Royce Ghost looks like one would imagine an R-R to look. Still, the only carry-over components from the first Ghost are apparently the iconic Spirit of Ecstasy and the umbrella that nestles within the B-pillars. The rest of the vehicle has been designed and engineered from scratch.

The Ghost comes with all-wheel drive which establishes newfound versatility and on-road dynamism without compromising the Magic Carpet Ride. Powered by the next generation 6.75-litre twin-turbocharged V12, the Ghost delivers impressive torque at low RPM. Another surprising feature is the illuminated Grille, which emits a divine glow, bestowing the car with a distinctive, 24-hour identity.


Inside the Luxury Vehicle

A convenient innovation in the new Rolls-Royce are the Effortless Doors. The iconic coach doors open and close with accommodating ease. It is much like a built-in chauffeur feature.

Artworth Roll-Royce Ghost Effortless Door

Interior details mirror the pared-back sentiment of the Ghost's exterior aesthetic. The modern finishes feel simultaneously timeless and visionary. A particular highlight is the Starlight Headliner. Emphasized with an ephemeral show of shooting stars, the celestial scene is a rarefied vision of pure beauty.

Another captivating feature is the high-gloss, illuminated Fascia. It is a masterful display of the mesmerizing craftsmanship at Rolls-Royce. When the vehicle is in motion, the wordmark is enlivened by the brilliance of 850 three-dimensional stars. In repose, the star field dims and the Fascia seemingly disappears into the abyss of the night.

In the back of the car, responsive touchscreens on the front-central control display offer intuitive, expedient, and refined control. Another unique feature is the champagne cooler which is accompanied by the world's finest crystal glasses preserves the integrity of any celebratory sip.

Overall, the new Rolls-Royce Ghost can only be described as one of a kind. Its refined design, inside and outside, combined with unique features, incomparable comfort, and power is simply unique.

Are you more into Hypercars? Then check out this article about the Porsche 918 Spyder.


Rolls-Royce Motor Cars Geneva

As leading motor car experts in the Geneva area, Pegasus Automotive Group is happy to assist with any enquiries one might have about the Rolls-Royce range. Contact them here:

Rolls-Royce Motor Cars Geneva
Pegasus Automotive Group SA
Route de Saint-Cergues 298, 1260 Nyon

Swiss people know that cold weather and short days call for warm comfort food. What could be better than enjoying a cheese fondue in Geneva? At the Beau-Rivage Genève, guests can now enjoy a three course menu inspired by the Alps in authentic vintage gondolas while overlooking the Lake Geneva.


Gstaad Cheese Fondue in Geneva

The Beau-Rivage Genève’s Terrasse is home to seasonal pop-up restaurants. Currently, the Terrasse Alpine offers an unique mountain atmosphere in the heart of Geneva. Guests can dine in authentic vintage-style ski gondolas from the iconic Gstaad region.

Gstaad is also where the cheese for the delicious fondue comes from. Straight from the Alps into the fondue pot on the shores of Lake Geneva! Opt for a glass of local Fendant, Champagne or a hot beverage to go with your three course meal.


Fondue Therapy Package

For those who wish to escape the everyday life for a long weekend, the Beau-Rivage Genève is offering a special package from now until 31 March 2021. Guests can draw their room or suite category at check-in and enjoy a unique mountain atmosphere in the heart of Geneva by having a fondue in one of their authentic vintage ski cabins.

As a benefit, room service is currently included for breakfast. So guests don't have to worry about getting up and dressed too early but can just enjoy themselves.

If you want to know more about activities taking place at the Beau-Rivage Genève, then read this story about the Geneva Watch Days!

The 918 Spyder was first shown as a concept at the 80th Geneva Motor Show in March 2010. Ten years later we return to Geneva to drive and experience this one of a kind hypercar. One thing is clear: Porsche has set a standard of how supercars need to be build in the future. Read on to know why!


The Porsche 918 Spyder's story

Just three months after revealing the concept at the Geneva Motor Show, Porsche managed to collect 2'000 declarations of interest by car enthusiasts. Following, the supervisory board of Porsche AG went ahead and swiftly approved series development of the 918 Spyder.

The production version was eventually unveiled at the 2013 Frankfurt Motor Show. It was produced in a limited series of, you guessed it, 918 cars. Development took place in Weissach, before being assembled in Zuffenhausen. The first deliveries were made beginning of December 2013 with the cars bearing a price tag of EUR 611'000 and USD 845'000 respectively.

Would you have guessed that the country with the most orders was the United States with 297 units? The US were followed by China and Germany with around 100 orders each.


Hypercar of the future

Powered by a naturally aspirated 4.6 L V8 engine, developing 599 hp, the 918 Spyder has to be added to the category of Hypercars. The Germans even added two electric motors delivering an additional 282 hp for a combined output of 875 hp. With these specs one just has to admit that is plays in the same league as the McLaren P1 and LaFerrari. In fact, the trio is making up the so-called holy trinity of Hypercars.

Although the 918 Spyder is carrying heavier and more powerful electric motors and more battery capacity than either of its Hypercar competitors from Ferrari or McLaren, it capitalizes on its 21st-century zero-emissions technology to appeal as a driver’s car that neither could quite level with.

Actually, the 918 Spyder can be driven for around 24 kilometers on electric power alone. This is a pretty impressive stat for such a heavy car. At the same time it also has a motorsport-derived normally aspirated V8 engine that revs to almost 9000rpm and makes the car both raw and exciting. Add four-wheel drive and more than 900lb ft of torque into the mix and you have a truly amazing Hypercar that sets new standards in the industry.


Touring around in Geneva

As we take the 918 Spyder on the road we are totally amazed by the spine-tingling roar of the V8 engine. At the same time, we are happy that we can make use of the hybrid in the city since loud cars are not particularly liked by everyone. Actually, this mode is especially useful in places like Monaco. There, the police regularly confiscates Supercars from drivers who let the engine roar too loudly.

While in Geneva, we stop for coffee at Oh Martine before enjoying a long drive along the Lac Léman with beautiful views of the Swiss and French Alps. In the evening, we have a reservation at La Terrasse, the restaurant inside the Hôtel Beau-Rivage Genève. Here, we enjoy a wonderful dinner with magnificient views over the Jet d'Eau and the Old Town of Geneva. The perfect way to end an eventful day with the Porsche 918 Spyder.

If you want to read more about Supercars, please check out this blogpost about the Lamborghini Aventador.