Venice is a city that doesn’t just exist, it lingers. In its golden light and labyrinthine streets, time feels slower, more deliberate. It’s here, amidst the gondolas and Renaissance facades, that the elegance of a finely crafted watch feels most at home. On a recent visit, we explored the city with four remarkable Bucherer Certified Pre-Owned (CPO) timepieces, that perfectly captured the spirit of old-world charm and contemporary refinement.

Cartier Santos

The Cartier Santos is a legacy on the wrist. This reference captures the essence of the original aviation timepiece designed by Louis Cartier for Alberto Santos-Dumont in the early 1900s. With its distinctive square case, exposed screws, and slim profile, the Santos feels as at home under a cuff in a Venetian palazzo as it does in the cockpit of a vintage biplane. Worn in the warm Venetian light, it gives off a subtle, effortless elegance—timeless in the most literal sense.

Jaeger-LeCoultre Reverso

There are watches that make a statement, and then there’s the Reverso—a quiet nod to Art Deco design and engineering brilliance. Originally conceived in the 1930s for polo players, the reversible case is as unique today as it was nearly a century ago. The 270.8.62 reference pairs its iconic rectangular form with a silver dial that catches the light with every move. In Venice, surrounded by classical architecture and mirrored canals, the Reverso’s duality feels just right: sporty and elegant, masculine and refined.

Rolex Day-Date

Few timepieces carry the weight and prestige of the Rolex Day-Date. Nicknamed the “President” for good reason, the 18038 reference in yellow gold embodies confidence and presence. With its fluted bezel, uniquely structured dial, and iconic day and date display, this watch doesn’t whisper. It speaks clearly, with authority. Worn in Venice, it adds a touch of opulence without ever trying too hard. It’s the watch you wear when you’ve made it - and don’t need to prove it.

Vacheron Constantin Historiques

For the connoisseur who values heritage with a hint of avant-garde, the Vacheron Constantin Historiques is an ideal companion. Reference 50000H/000A-B582 revives a mid-century aesthetic through a modern lens. The iconic "Cornes de Vache" lugs make it an instant conversation starter. It’s the kind of piece that feels at home in the winding streets of Venice, where tradition and creativity coexist effortlessly. Quietly daring, undeniably distinguished.

Bucherer Certified Pre-Owned

All four watches are part of Bucherer’s CPO collection, meaning they’ve been carefully inspected, authenticated, and restored where necessary by expert watchmakers. This isn’t just about buying a watch—it’s about acquiring a piece of horological history with peace of mind and enduring style.

In a world that moves quickly, these watches remind us of the power of craftsmanship, elegance, and heritage. Whether you're walking the cobblestone paths of Venice or heading into a boardroom, they speak the same language: that of the modern gentleman.

Few watches have achieved the legendary status of the Jaeger-LeCoultre Reverso. Born in 1931 as a practical solution for polo players who needed to protect their timepieces, the Reverso has since become a paragon of Art Deco design, mechanical ingenuity, and horological prestige. This year, Jaeger-LeCoultre continues its legacy of innovation with a series of exceptional new Reverso models. Let's have a closer look at three of the Watches & Wonders 2025 releases.

Reverso Tribute Monoface Small Seconds

Jaeger-LeCoultre introduces a refined interpretation of the Reverso Tribute Monoface Small Seconds. Its classic design is elevated with a Milanese link bracelet in 18K pink gold and a beautifully grained dial that perfectly matches the case’s warm hue. This modern rendition enhances the Reverso’s ability to balance timeless aesthetics with contemporary style.

The Milanese bracelet, a design element tracing its roots to 13th-century chain mail craftsmanship, offers a luxurious yet sporty look. Highly durable and exceptionally smooth on the wrist, this bracelet adds a subtle vintage charm to the Reverso’s sleek silhouette. The refined dial remains true to the Reverso’s original purity, with faceted indexes and dauphine hands lending depth and sophistication.

At its heart, the hand-wound Calibre 822 provides a 42-hour power reserve. Designed and assembled entirely in-house, this movement seamlessly integrates with the Reverso’s rectangular case, further solidifying Jaeger-LeCoultre’s reputation for technical mastery.

Reverso Tribute Geographic

For the global connoisseur, the Reverso Tribute Geographic offers a sophisticated take on world time complications. Available in steel or an 18K pink gold limited edition of 150 pieces, this new release celebrates the traveler’s spirit with a practical yet evocative dual-dial design.

On the front, a sunray-finished blue (for steel) or chocolate (for pink gold) dial showcases the Tribute line’s elegant simplicity. A large date display at 12 o’clock is framed by polished metal, while a circular small seconds counter complements the watch’s geometric harmony.

The reverse dial reveals an intricate world-time display with a rotating 24-hour ring set into a polished caseback. The steel model features blue-toned details, while the pink gold edition embraces warm black and grey accents. Jaeger-LeCoultre masterfully blends laser engraving and lacquer application to create a striking world map, a reminder that timekeeping is as much about cultural connection as it is about precision.

Powering this masterpiece is the newly developed in-house Calibre 834, featuring a patented world-time mechanism. Unlike traditional world timers, where the city ring rotates, Jaeger-LeCoultre has reversed the function for enhanced legibility—offering a unique, intuitive approach to global timekeeping.

Reverso Tribute Nonantieme ‘Enamel’

Marking 90 years of Reverso excellence, the Tribute Nonantieme ‘Enamel’ makes a bold return in a limited edition of 90 pieces. This timepiece blends high horology with artisanal craftsmanship, featuring a stunning reverse dial adorned with a celestial motif.

On the front, an elegant grey sunray-brushed dial maintains the Reverso Tribute’s signature aesthetic, with a Grande Date display at 12 o’clock and a moon phase complication at 6 o’clock. However, turning the case over unveils an artistic marvel: a rich blue enamel dial featuring two apertures—one for a digital hour display and another for a rotating minute disc, framed by a polished pink gold sun and moon against a starry sky. The night sky effect is achieved through layers of deep blue enamel, while engraved latitude and longitude lines subtly reference Jaeger-LeCoultre’s dedication to fine detail.

The hand-wound Calibre 826 powers this exquisite creation. With a semi-jumping digital hour mechanism and a uniquely configured Grande Date display, it showcases Jaeger-LeCoultre’s commitment to mechanical innovation while remaining true to the elegance that defines the Reverso line.

A Legacy that continues to inspire

Jaeger-LeCoultre’s latest Reverso releases are more than just timepieces, they are expressions of craftsmanship, culture, and the timeless pursuit of perfection. Whether through the vintage elegance of the Tribute Monoface Small Seconds, the wanderlust-driven Tribute Geographic, or the celestial artistry of the Tribute Nonantieme ‘Enamel,’ the Reverso continues to evolve while staying true to its iconic heritage.

For the modern gentleman who values precision, artistry, and legacy, these new Reverso models offer the perfect fusion of tradition and innovation. After all, a Reverso is not just a watch—it’s a statement of sophistication that stands the test of time.

For over three decades, Watches and Wonders Geneva has been the stage for the most revered names in haute horlogerie. In 2025, a new era begins. For the first time since its inception, a Maison d’Art has been welcomed into the official selection: Atelier WOCS.

A Maison for the Modern Collector

A Geneva-based independent house, Studio WOCS introduces an avant-garde perspective on time, one that extends beyond mechanical mastery into the realm of artistic storytelling. For the modern collector who values not only craftsmanship but also culture, this marks a paradigm shift: an artistic house no longer exists at the periphery of horology but now stands at its core.

We believe that Studio WOCS redefines what it means to collect. It is not just about ownership, it is about legacy, emotion, and cultural resonance. Each composition within its collection carries the weight of time, not just in terms of measurement but in the memories it preserves. Crafted with the same reverence as haute horlogerie, these ultra-limited edition pieces are created for those who understand that heritage is not something to follow, but something to build.

The Collection: A Visual Journey Through Time

For its debut at Watches and Wonders, Studio WOCS presents six original works, each exploring time through the lens of travel, history, and human connection. Among the highlights:

Heure du Monde | A poetic representation of time zones, transforming cities into cultural emblems that transcend simple geography.

Timeless Express | A surreal journey through memory and motion, where the golden age of travel bends the flow of time itself.

Ascension du Temps | A vertical exploration of horological eternity, structured like a visual temple dedicated to time.

With editions limited to three, six, or twelve per piece, never to be reissued, these works embody exclusivity in its purest form. Studio WOCS does not compromise. It does not conform. It curates time itself.

A Shift in Watchmaking Culture

For a long time, Watches and Wonders has been an exclusive stage for the most renowned names in watchmaking. The inclusion of Studio WOCS is not a mere exception—it is a signal. We believe that watch collectors have evolved and are beginning to recognize that heritage is no longer confined to calibres and complications. The narrative surrounding a piece matters just as much as its technical mastery.

Studio WOCS has already been recognized by the Swiss National Library and the Museum of Design Zurich for its cultural significance. Now, by joining Watches and Wonders, it cements its place in the future of watch culture, not as a guest, but as a Maison with its own language, its own codes, and its own vision.

For those who seek to own a piece of this artistic evolution, we invite you to explore and acquire an exclusive creation by Studio WOCS. Visit their website to discover a world where time is more than measured, it is reimagined.

At Watches & Wonders, IWC Schaffhausen unveiled three exceptional additions to its Ingenieur collection, each exemplifying the pinnacle of horological artistry. Whether crafted from solid gold, innovative ceramic, or housing an intricate perpetual calendar, these new releases are designed for those who appreciate the finer things in life.

Ingenieur Automatic 40 in 18-Carat 5N Gold

The first of IWC’s showstopping novelties is the Ingenieur Automatic 40 in 18-carat 5N gold. A true masterpiece of engineering and design, this watch embodies the bold aesthetic codes of the Ingenieur SL. A watch originally designed by the legendary Gérald Genta in the 1970s. However, its modern interpretation comes with contemporary refinements that enhance both wearability and aesthetics.

The 40mm case and bracelet, entirely crafted from 18-carat 5N gold, offer an unrivaled presence on the wrist. The polished and satin-finished surfaces play with light, exuding refinement from every angle. The deep black “Grid” dial adds texture and depth, while gold-plated hands and solid gold appliqués, filled with Super-LumiNova®, ensure impeccable legibility.

Turning the watch over reveals the IWC-manufactured 32111 calibre, a movement boasting an impressive 120-hour power reserve. Through the sapphire case back, one can admire the meticulous finishing. This includes circular Geneva stripes, blued screws, and a gold-plated oscillating weight. A fitting tribute to haute horlogerie. For the gentleman who values classic elegance fused with modern performance, this Ingenieur is an undeniable grail.

Ingenieur Automatic 42 in Black Ceramic

For those drawn to cutting-edge materials and bold design, IWC introduces the Ingenieur Automatic 42 in black ceramic. This marks the first time the brand has executed the Genta-inspired integrated bracelet design in full ceramic. An innovation that speaks to both aesthetics and function.

The multi-part ceramic case construction is a true feat of engineering. Black zirconium oxide ceramic forms the case ring, bezel, and case back ring. Even the crown and crown guards are crafted from this incredibly hard, scratch-resistant material. The watch is lighter than steel and highly resistant to temperature changes, ensuring supreme comfort and durability.

The signature black “Grid” dial, featuring fine lines and squares, offers a striking contrast against the dark ceramic. Super-LumiNova®-filled hands and hour markers ensure legibility even in low light. Beneath the surface beats the IWC-manufactured 82110 calibre, featuring the brand’s renowned Pellaton winding system and a 60-hour power reserve. The movement is partially visible through a tinted sapphire case back, adding an air of mystery and intrigue to this modern masterpiece.

Ingenieur Perpetual Calendar 41

Bridging heritage and innovation, IWC also unveiled the Ingenieur Perpetual Calendar 41. It's the first stainless steel Ingenieur model to feature the legendary perpetual calendar complication developed by Kurt Klaus.

Encased in 41mm of finely finished stainless steel, this timepiece maintains the iconic Genta design while seamlessly integrating a sophisticated perpetual calendar mechanism. The stunning blue dial, adorned with the signature “Grid” pattern, houses three subdials displaying the date, day, month, and perpetual moon phase.

Powering this remarkable timepiece is the IWC-manufactured 82600 calibre. It features a Pellaton winding system with ceramic components for enhanced durability. Visible through a sapphire case back, this movement ensures a seamless transition between months, including leap years, requiring no manual correction until the year 2100.

A Celebration of Engineering and Elegance

With these three exceptional releases, IWC Schaffhausen continues to redefine luxury sports watches. Whether drawn to the opulence of solid gold, the innovation of full ceramic, or the timeless complexity of a perpetual calendar, the modern gentleman now has three impeccable choices to elevate his wrist game. Visit the IWC Schaffhausen website to discover all their novelties.

Since 1969, the OMEGA Speedmaster has been synonymous with exploration and achievement, earning its place as a timeless symbol of humanity's first steps on the moon. With its newest release, the Speedmaster Moonphase Meteorite, OMEGA takes its connection to the cosmos a step further. This remarkable timepiece, available in two stunning 43 mm stainless steel variations, pays homage to the Moon's mystique with an extraordinary Moonphase display crafted from genuine lunar meteorite.

Introducing the Calibre 9914

At the heart of these watches is the manual-winding calibre 9914, a first for the Speedmaster line. Visible through the sapphire crystal caseback, this anti-magnetic movement withstands fields up to 15,000 gauss and delivers a 60-hour power reserve. Certified as a Master Chronometer by METAS, it guarantees OMEGA’s highest standard of precision and performance.

Black Meteorite Dial with Classic Elegance

The first Speedmaster Moonphase Meteorite variation features a dial crafted from a PVD black-coated meteorite plate, offering a dramatic and textured backdrop that echoes the vastness of space. The hour and minute hands, as well as the indexes, are made from 18K white gold, adding a touch of timeless elegance.

This model's standout feature is the Moonphase display at 6 o’clock, showcasing two moons meticulously crafted from polished and domed lunar meteorite, complete with north and south hemisphere indications.

The polished-brushed stainless steel case is paired with a polished black ceramic bezel ring, featuring a white enamel tachymeter scale—a nod to OMEGA’s iconic Speedmaster heritage. Completing the design is a polished-brushed stainless steel bracelet, equipped with OMEGA’s patented comfort release adjustment, ensuring a perfect fit.

Grey Meteorite Dial with Blue Accents

For those drawn to a cooler palette, the second variation features a galvanic grey-coated meteorite dial. The indexes and hands, also made from 18K white gold, are coated in a striking blue hue, creating a refined contrast. As with the first model, the Moonphase display at 6 o’clock takes center stage, with two moons carved from genuine lunar meteorite.

This variation is framed by a polished blue ceramic bezel ring, engraved with a white enamel tachymeter scale. The polished-brushed stainless steel bracelet with OMEGA’s patented comfort release adjustment completes the look, offering the same blend of sophistication and practicality.

A Watch for Lunar Dreamers

The Speedmaster Moonphase Meteorite is more than a timepiece—it’s a story of heritage, innovation, and the endless allure of the Moon. With its celestial design elements and state-of-the-art movement, this watch is crafted for modern pioneers who value both technical mastery and timeless beauty.

Whether you choose the bold contrast of the black PVD variation or the serene sophistication of the grey meteorite model, the Speedmaster Moonphase Meteorite invites you to wear a piece of the cosmos on your wrist—a fitting tribute to the Moon’s eternal charm.

For those who appreciate the intersection of luxury, performance, and history, this new chapter in OMEGA’s Speedmaster legacy is a must-have addition to any collection.

In the heart of the picturesque alpine village of St. Moritz, a landmark in luxury retail has unveiled a dazzling transformation. Bucherer 1888 proudly announces the reopening of its boutique, now offering an enhanced shopping experience that seamlessly blends refined elegance with the charm of its Engadin surroundings.

A Bucherer Boutique like no other

Spanning an impressive 150 square meters, the redesigned space is an invitation to linger and explore. Its three-tiered layout lends a unique character to the boutique, combining sophistication with intimacy. The design is a tribute to the natural beauty of the Engadin region, incorporating elements such as dark wood, local stone flooring, and handcrafted natural fiber carpets. Details like Engadin stucco on the walls and traditional decorative touches create a warm yet luxurious ambiance.

A focal point of the boutique is its inviting lounge area featuring a fireplace and a small bar nestled within bronze watch displays. These thoughtful details create a space that feels as much like a refined mountain retreat as it does a premier destination for luxury goods.

A Showcase of Exceptional Brands

The boutique celebrates its heritage of fine watchmaking with an expertly curated selection of timepieces. The third tier houses a dedicated Rolex Shop-in-Shop, showcasing the brand’s unmatched craftsmanship in a setting that exudes understated elegance. Complementing Rolex are iconic brands like Tudor, IWC Schaffhausen, Breitling, and the haute horlogerie of H. Moser & Cie.

Bucherer St. Moritz also offers a unique Certified Pre-Owned collection, including Rolex-certified timepieces. Each watch is meticulously inspected and serviced by Bucherer’s experts, ensuring both quality and authenticity.

A Must-Visit Destination

Bucherer St. Moritz has redefined what a luxury boutique can be, combining contemporary design, local influences, and exceptional service. Whether you are seeking a one-of-a-kind timepiece, an unforgettable piece of jewelry, or simply a warm, elegant space to soak in the beauty of St. Moritz, this boutique delivers on all fronts.

Rediscover Bucherer St. Moritz—a destination where alpine charm meets timeless luxury.

The Scottish Highlands are a place where time seems to slow down, offering a rugged yet peaceful escape into one of Europe’s most stunning landscapes. Between the rolling hills, majestic lochs, and iconic castles, this region captures a sense of adventure that beckons explorers from all over the world. For a gentleman seeking both exploration and elegance, the Highlands also provide the perfect backdrop to showcase some truly timeless wristwatches. Here’s a look at some watches by Bucherer Certified Pre-Owned (CPO) that should be on your wrist for your next Highland adventure.

Rolex Oyster Perpetual

The Highlands demand rugged practicality, but that doesn’t mean you can’t enjoy a touch of sophistication. The Rolex Oyster Perpetual 116000, with its rich white grape dial, balances the simplicity of a classic design with the refined edge Rolex is known for. This particular model has its roots in the 1920s and ‘30s, and its waterproof case combined with a self-winding movement makes it an ideal companion for a journey where you may find yourself caught in a light Scottish mist.

As you stroll through picturesque villages or explore scenic lochs, the understated elegance of the Oyster Perpetual will never go unnoticed. Its sleek form feels as natural on your wrist as the rugged peaks towering above you. And after a long day, as you unwind in a cozy inn, you can appreciate the perfection of a watch that stands as an icon of timekeeping.

Rolex Submariner Date

For a deeper connection to the wild spirit of the Highlands, look no further than the vintage Rolex Submariner Date Reference 1680 from 1978. This watch is not just about telling time - it’s a piece of history. Its tritium lume, which has mellowed into a warm cream color, mirrors the soft glow of a sunset over the Atlantic coastline.

And while this Submariner may bear a few signs of age, much like the ancient stone walls of Eilean Donan Castle, those imperfections only add to its charm. Whether you’re taking on the challenge of the West Highland Way or simply soaking in the scenery along the coast, the Submariner’s robust design will keep up with any adventure. It’s a watch built for durability and style, making it perfect for the gentleman who values both.

Omega Seamaster “Railmaster”

The original Omega Railmaster, introduced in 1957, was crafted for those who worked in close proximity to magnetic fields, but its modern iteration is designed for the man who faces the unpredictability of the elements with style. The Omega Seamaster Railmaster is not just a watch - it’s a marvel of anti-magnetic technology. With its ability to withstand magnetism up to 15,000 gauss, this watch is ideal for a day spent exploring the rugged beauty of Glen Etive. With its sturdy textile strap and brushed stainless steel case, this is a watch that feels as at home on a mist-covered ridge as it does during a quiet evening by a loch. Its subtle vintage touches, like the beige “Railmaster” inscription, evoke a sense of timelessness - just like the Highlands themselves.

Tudor Black Bay 58 18K

Gold may seem like an extravagant choice for a Highland excursion, but the Tudor Black Bay 58 18K proves that luxury and adventure can go hand in hand. Its 39mm yellow gold case exudes a sense of refined confidence, while the watch’s COSC-certified movement ensures precision. Whether you’re enjoying the serenity of the Isle of Skye or taking in the grandeur of Glencoe, the Black Bay 58 18K adds a touch of modern sophistication to your journey. This watch is a nod to traditional elegance with a twist of modernity, much like the Highlands themselves—a region steeped in history yet ever-evolving.

Breguet Classique

For those moments when the Highlands call for a more refined occasion, the Breguet Classique Reference 5177 in rose gold offers pure luxury. Its classic 38mm case and delicate central seconds hand speak to Breguet’s centuries-long commitment to elegance and craftsmanship. This watch is perfect for those quieter moments when you’re sipping whisky by the fire in a Highland lodge, enjoying the tranquil beauty of the surrounding landscape. Wearing the Breguet 5177 while touring the grounds of a stately Highland estate, you’ll feel the weight of history on your wrist, complementing the timeless beauty of the land itself.

Find the Perfect Watch for the Highlands at Bucherer CPO

Whether you’re navigating the rugged paths of the Scottish Highlands or savoring a quiet moment by a serene loch, the right watch can elevate your experience. Each of these timepieces - whether the vintage charm of the Rolex Submariner or the precision of the Omega Railmaster - carries a sense of adventure, history, and luxury.

The Highlands may be wild, but they also invite moments of reflection and elegance. The next time you find yourself exploring this breathtaking region, do so with a watch by Bucherer Certified Pre-Owned that reflects the timeless beauty of Scotland itself.

To commemorate 15 years of pioneering innovation, Armin Strom presents the Dual-Time Resonance GMT, a limited-edition timepiece that revisits the brand’s groundbreaking resonance technology. Encased in a refined 39mm white gold frame, it showcases two independent time zones with the flexibility to accommodate fractional-hour GMT deviations. With its vibrant sky-blue grenage dials, day/night indicators, and masterfully hand-finished details, the watch offers a captivating kinetic display that sets it apart from anything else in the world of horology.

The Science Behind Resonance

The resonance phenomenon – a delicate balancing act where two balance wheels housed in a single case synchronize via shared vibrations – has been a holy grail for watchmakers since 1655 due to its promise of superior timekeeping precision. Armin Strom has achieved a breakthrough with a patented clutch spring, a unique suspension system that maintains this synchronization even in the face of disruptive conditions, such as wrist movements, gravity, and temperature fluctuations. This innovation allows the balance wheels to consistently prevent the deviations in oscillation rate that would typically occur, achieving a level of resilience never before realized in a wristwatch.

Armin Strom's Dual-Time Resonance GMT is not only a feat of engineering but also a showcase of artistry. The twin dials feature a sky-blue grenage finish with black azurage chapter rings and polished baton indices, while the engraved day/night indicators add an element of refinement. For the first time, the twin balance bridge is crafted in polished steel, and the calibre is adorned with luxurious finishes, including hand-polished bevels, screws, and countersinks, along with Geneva stripes and perlage, demonstrating Armin Strom's unwavering commitment to traditional craftsmanship.

One of the standout features of the Dual-Time Resonance GMT is its innovative winding experience. Located at 6 o’clock, the three-dimensional ratchet wheel creates a mesmerizing dial-side animation that enhances the watch's dynamic character. This design offers not just functional excellence but also a visual spectacle that invites admiration with every glance, making each winding of the watch an engaging and interactive experience.

The new Dual-Time Resonance GMT honors Armin Strom's first resonance timepiece, released in 2016, while introducing a more compact, elegantly proportioned design. It pays homage to centuries of horological pursuit, from early experiments in the 17th century to its modern execution, capturing the elusive dream of achieving chronometric consistency in a wristwatch.

The Collector's Choice

With just 25 pieces available, the Dual-Time Resonance GMT is a rare masterpiece that blends historical significance with cutting-edge technology. Offered with a ten-year warranty and two luxurious strap options, this timepiece is a coveted addition for any collector who values the finest in watchmaking artistry and innovation. A true celebration of Armin Strom's legacy, it stands as a testament to their relentless pursuit of precision and craftsmanship.

Jacob & Co. has long been renowned for its mastery of horological complications, but one of its most fascinating specialties is the automaton - a rare and highly prized mechanism in the world of luxury watches. With the Oil Pump, Jacob & Co. has reimagined the automaton in a bold new context, bringing to life a three-dimensional, animated depiction of an oil well, meticulously crafted within a resized 44mm case.

The Oil Rig Automaton

The Oil Pump is not just a watch; it's a dynamic story told through horology. At the center of this narrative is the oil rig itself, which moves up and down, mirroring the function of a real derrick. Jacob & Co. has created a miniature oil well, complete with platform, barrel, piping, and manifold — a testament to the brand's unique ability to craft meaningful stories through watchmaking.

Caliber JCAM53: The Heart of the Oil Pump

The watch is powered by the Caliber JCAM53, one of only a few automaton movements ever made for a wristwatch. Designed from scratch, this movement is a marvel of compact, vertical engineering, incorporating numerous components to create a compelling narrative. Each complication plays a role in the story told on the dial, which is a hallmark of Jacob & Co.’s innovative approach.

The movement features a unique flying tourbillon, anchored above the dial and set alongside the automaton. Activated by a pusher at 1:30 o'clock, the automaton brings two derricks, or “horse heads,” to life, mimicking the rhythmic motion of oil pumps.

A Scene in Solid Gold

The Oil Pump is a miniature scene brought to life in large format, with every element custom-crafted from solid rose gold and hand-finished to resemble real drilling gear. We are amazed by the level of detail, which is truly astounding: from the bent and straight pipes connecting functional elements, to a barrel adorned with a flammable warning sticker. A red manifold sits upstream from a pressure gauge, which doubles as the watch's power reserve indicator. This intricate 3D construction showcases Jacob & Co.'s unparalleled craftsmanship.

The Automaton in Action

Upon activation of the pusher, the two horse-heads begin their mesmerizing up-and-down motion, powered by a single hidden axis. This elaborate sequence, which lasts a minimum of 35 seconds, is a marvel of horological engineering, hidden beneath a deceptively simple exterior.

The Caliber JCAM53 not only powers the automaton but also features an innovative power reserve indicator disguised as a pressure gauge. This architectural marvel allows for 72 hours of operation before requiring the next wind, emphasizing the watch's high level of performance under “pressure.”

A Tribute to "Black Gold"

The Oil Pump is more than a luxurious timepiece; it’s a powerful depiction of the oil industry’s critical role in society. While oil may be controversial and criticized, it remains a $4.3 trillion industry symbolizing wealth and achievement. Hence, the Oil Pump is designed for those who hear "gold" when they think of "black gold" - a statement piece for those who understand the significance and complexities of this essential resource.

With only 88 pieces available, the Jacob & Co. Oil Pump is reserved for the discerning few who appreciate not just the beauty of fine watchmaking, but also the stories these timepieces tell. Each watch is a testament to Jacob & Co.'s relentless pursuit of innovation, craftsmanship, and narrative in the world of haute horlogerie.

If you're looking for a watch that embodies luxury, craftsmanship, and a compelling story, the Jacob & Co. Oil Pump is an extraordinary choice. It’s a conversation starter, a symbol of power, and a piece of mechanical art that captures the essence of a world in motion.

In the world of luxury watches, individuality is key. Your watch isn’t just a tool for telling time; it’s an expression of your personality, your lifestyle, and your values. Recognizing this, IWC Schaffhausen has unveiled a new individualization service for the iconic Portugieser Chronograph - now available at their boutique in Zurich. This service allows you to take the reins and design a watch that’s as unique as you are.

IWC Individualization Service

When you step into the IWC Schaffhausen boutique on Bahnhofstrasse in Zurich, you’re greeted by an interactive console that opens up a world of possibilities. Here, you can explore and experiment with various combinations of materials and colors, creating a watch that’s truly your own.

Start by choosing your preferred case material - whether it’s the timeless elegance of stainless steel or the luxurious warmth of 18-carat 5N gold. Then, select from many exclusive dial colors, each crafted specifically for this service. The palette is both vibrant and sophisticated, featuring shades like turquoise, indigo, aubergine, and ginger. You can further enhance your dial with either rhodium-plated or gold-plated appliques and hands, adding an extra layer of refinement to your personalized timepiece.

Customization Meets Craftsmanship

What sets this service apart is the ability to mix and match dial plaques with cases using a magnetic attachment system. This flexibility allows you to try out different combinations until you find the one that perfectly aligns with your vision. Once you’ve settled on your ideal dial, it’s time to choose a strap that complements your design. Options range from colorful calfskin or alligator leather to innovative alternatives like TimberTex® and rubber straps, or even a sleek stainless-steel bracelet. The variety ensures that your watch not only looks stunning but also feels perfect on your wrist.

Precision and Exclusivity

At IWC, attention to detail is paramount, and this personalization service is no exception. Each Portugieser Chronograph is crafted with the brand’s renowned precision and care, ensuring that your custom creation is of the highest quality. Once complete, your watch will be a one-of-a-kind masterpiece, marked by a small "I" in a circle on the small seconds sub-counter at 6 o’clock—a subtle detail signifying the exclusivity of your personalized timepiece.

An IWC Watch That Reflects You

Whether you prefer a watch that exudes classic elegance or one that makes a bold statement, IWC’s new individualization service offers endless possibilities. We love that this service not only allows you to design a watch that reflects your style but also lets you create something that’s entirely unique to you.