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Did you know that there have only been 5 iterations of the iconic Range Rover since its initial launch over 50 years ago? Naturally, every new release gets car enthusiasts excited. We were lucky enough to test the category defining luxury SUV on Switzerland's winding roads. Join us for an unforgettable road trip with the new Range Rover!

The New Range Rover is all about distinguished Design

Range Rover has always represented the pinnacle of progressive luxury. In its latest iterations, proportions are defined by aesthetic grace, sophistication and refinement. We love the reductive nature of the design that is free from superfluous detail. But is it the most desirable Range Rover ever created?

One thing is for sure, the modern interpretation of the iconic Range Rover profile still provides a recognizable silhouette. Wherever you are on the planet, the world will know what you’re driving. But that's now all. Flush elements have been added, clean expansive surfaces can be admired and hidden-until-lit tail lamps ignite a spark of excitement in us.

The new Range Rover also features a modern and sophisticated interior, underpinned by tactile materials and an intuitive approach to relevant technology. A choice of Standard or Long Wheelbase body designs provides elevated luxury for five or even seven adults.

Enjoy Refinement and Luxury

Range Rover makes every journey an occasion, combining contemporary luxury with peerless refinement. This can be experienced when approaching the Range Rover and the flush deployable door handles engage. Or when closing the doors. They are now "Intelligent Power Assisted". Details like this soft door close feature set the tone for an unmatched traveling experience.

Another example is the new Meridian™ Signature Surround Sound System. It features next-generation Active Noise Cancellation, delivered via world-first headrest speakers to create quiet zones. This innovative system helps creating a peaceful haven from the outside world.

A very clever new feature is the Range Rover’s Cabin Air Purification Pro system. The nanoe™ X technology significantly reduces odors, bacteria, allergens and pathogens. The CO 2 management also enhances wellness and alertness, monitoring levels inside the cabin and automatically refreshing the air when needed.

The new Range Rover is equipped with intuitive Technology

A much needed update is delivered in terms of technology and infotainment. Now, seamlessly integrated connectivity and convenience are available at every turn. The Advanced Pivi Pro infotainment is always on, always connected, and always up to date. We love to control the vehicle through the curved, floating 13,1" Touchscreen. Haptic controls now provide new levels of visual sophistication and tactility. There's also a new high-resolution 13,7" Interactive Driver Display which offers configurable layouts and important information at a glance.

© Jaguar Land Rover

Experience heightened Performance

Besides featuring the company's most advanced powertrains, sophisticated driving technologies further add to the unparalleled performance of the car. Improved handling is combined with a smoother ride through features including Adaptive Dynamics and Electronic Air Suspension with Dynamic Response Pro.

Currently, there are several models of the new Range Rover available. Among them are Plug-in Hybrid in 440PS and 510PS versions or you can opt for the 530PS, 4.4-litre V8 model. The latter produces maximum torque of incredible 750Nm.

Rely on exceptional Capability

On our road trip from the urban environment of Zurich to the scenic but demanding roads of the Swiss Alps we get to test the new Range Rover's unique skill set. Suitable for a rather large vehicle, all wheel steering is fitted as standard. It delivers an even more refined drive, with high-speed stability and enhanced low-speed agility. It makes a turning circle kerb-to-kerb of under 11 metres possible. Electronic Air Suspension with Dynamic Response Pro 2 includes pre-emptive technology for a smoother drive through corners. Terrain Response 2 automatically adapts the vehicle’s system to any surface or conditions. Very useful in Switzerland's fast changing terrain.

Overall, the new Range Rover delivers modern British luxury at its best. While a Range Rover always was a great all-rounder, it is now also a true luxury vehicle. We love how it blends traditional craftsmanship and engineering brilliance with the very latest technology. The latter makes driving the car truly enjoyable!

Do you prefer to drive a Defender in Switzerland? Then read this article out the new Defender 90.

Few vehicles by Jaguar are as iconic as the F-Type. Whether you drive it in the city or on narrow roads in the mountains, good times await you. Let us take you for a spin in the Jaguar F-Type R Convertible!

From the City to the Alps

Who doesn't love that good old roadster feeling? Driving around in a two-seat sports car is one of our favorite forms of experiencing that wonderful feeling of freedom. When it comes to roadsters, the Jaguar F-Type is a somewhat overlooked model. We think that's unjust. Since the F-Type got a facelift in 2020, it is available in three models. Both the 450 and 575 are powered by a supercharged V8 engine. It's safe to say that the one with more puff rivals the Porsche 911. However, you won't see as many F-Types on Switzerland's streets. Definitely a plus for us!

Leaving the bustling streets of the city behind, the Jaguar F-Type truly comes to life. On the winding roads of the Swiss Alps, the V8 truly unfolds its potential. At least in terms of performance. When it comes to sound, the Jaguar isn't roaring as it used to. Emissions laws and regulations have clamped down on it. That being said, it still sounds good. It just gargles and burbles less.

One of the last Jaguar F-Types?

Unfortunately, the Jaguar F-Type might have a limited lifespan. A while ago, the carmaker announced it will be an all electric brand in a couple of year. It's obvious that they won't have a role for the supercharged V8 anymore when that day comes.

Consequently, Jaguar has done very little to enhance the F-Type since it first arrived back in 2013. It doesn't really make sense to invest heavily in a coupé and roadster when you’re not going to be selling them at all in a handful of years. At Artworth we certainly hope that Jaguar will continue constructing two-seat sports cars in the future. They're just too good at manufacturing cars that are fast, beautiful and fun to drive!

Do you prefer SUVs? Then read this article about the Jaguar F-Pace SVR.