Services
Portfolio
Stories
About us
Kontakt

There are only few brands that combine the worlds of jewelry and watchmaking as spectacularly as Jacob & Co. The creations of Jacob Arabo are beautiful, innovative, inspiring and iconic. Come and join us on a journey through the beautiful city of Geneva to discover Jacob & Co's fascinating world of high-end watchmaking.

Geneva Sunset Sunrise Skyline Artworth

Jacob & Co. Boutique in Geneva

The driving force for Jacob Arabo is creativity. From his earliest beginnings in jewelry and watches, he has been designing beautiful and innovative products. Today, his timepieces are iconic, inspiring and unique in terms of design and watchmaking craftsmanship.

Embarking on a journey of luxury and sophistication, we visited the exclusive world of Jacob & Co. in Geneva. The city’s stunning backdrop offers the perfect scenery for their beautiful boutique on the iconic Rue du Rhône. As we step inside, we are instantly transported into a world of luxury and extravagance. We are mesmerized by the stunning timepieces on display and the intricate craftsmanship behind each one.

Jacob & Co. Boutique Geneva Artworth

Twin Turbo

After our visit in the boutique and just as the sun sets, we stroll along Lake Geneva. It is a good time to reflect on a day filled with watchmaking craftsmanship and dazzling luxury. Luckily, the experience has just started. Taking in the breathtaking views from the shores of Lake Geneva, we head over to the hotel Beau-Rivage Genève. The iconic hotel matches the luxury, elegance and sophistication of Jacob & Co. timepieces perfectly.

Here, we get to take a moment to appreciate the beauty of the city and the serenity of Lake Geneva while enjoying a premium cigar on the terrace. It is the perfect place to take a closer look at the Twin Turbo. This watch combines the exhilarating energy experienced in the world's fastest automobiles with the unparalleled refinement and mechanical complexity only present in the universe of ultra-high-end watchmaking. The Twin Turbo features two triple-axis tourbillons. These are the most complicated, technically most challenging and visually most encapsulating among all tourbillons. The Twin Turbo is equipped with the JCFM03 exclusive Jacob & Co. caliber, a movement made from 581 components. It also features a decimal minute repeater: the most exotic and rarest of all chiming complications.

Geneva Switzerland Jet d'Eau Artworth

Astronomia Casino

The next day, we step out the hotel in style, ready to stroll through the charming old town of Geneva. With the beautifully crafted Astronomia Casino on our wrist, every moment is made even more memorable. The sophistication and attention to every detail on the Jacob & Co. Astronomia Casino is absolutely stunning! The highlight of this timepiece is certainly the fully-operational miniature roulette wheel beneath the watch's sapphire domed crystal. But that's not all. The timepiece also comes equipped with a double-axis tourbillon. It's delicately decorated cage encapsulates the balance wheel, hairspring, escape wheel and a number of other crucially important components.

Bugatti Chiron

Back at the Beau-Rivage Genève we treat ourselves to a moment of pure luxury. While enjoying some delicious patisserie, we admire a very special timepiece: The Bugatti Chiron Tourbillon. This watch, a word that doesn't do this piece of art justice, is one of the most complicated and sophisticated timepieces on the market. It is a masterpiece that combines visionary mechanics and design. For us, it is a true testament of the brand's commitment to crafting exceptional masterpieces that elevate style and function.

The Bugatti Chiron Tourbillon features a 30º inclined tourbillon, the first time Jacob & Co. has ever used an inclined tourbillon. In this context, "flying" means that the regulating organ of the tourbillon is only supported on one side. This gives the tourbillon an even more mesmerizing look. The 30º inclination also makes it easier for the wearer to admire this incredible complication.

Jacob & Co. Bugatti Chiron Artworth

Epic SF24 Racing

To wrap up the unforgettable Geneva experience, we get to strap on the Epic SF24 Racing. This impressive timepiece is equipped with a unique world time movement and display, exclusive to Jacob & Co. 24 time zones are available at the push of a button. The display is inspired by old-time split-flap boards in airports and train stations and the time zones are even customizable.

Surprisingly for such a complicated timepiece, the watch is extremely easy to set and use. There is no need for reading glasses either since the cities are bold and large enough to read easily.

Which of the featured Jacob & Co. watches is your favorite? Reach out to us on Instagram and let us know!

Ferry lights and elegant clothes call for special timepieces during the winter holidays. Omega's exclusive 18K Sedna Gold makes for beautiful watches that match the magical spirit of Christmas. Time to have a look at two Omega models made with this exclusive material.

Omega Speedmaster

Named after Sedna, an orbiting planetoid that has been described as one of the reddest in the solar system, Sedna Gold by Omega not only bears all the standard characteristics of other 18K golds, but it also offers high resistance to the fading of colour and lustre over time. Its unique composition includes copper and palladium for colour and stability.

The Speedmaster Moonwatch is one of the world’s most iconic timepieces - and it is also available in a Sedna Gold variation. Having been a part of all six moon landings, the legendary chronograph is an impressive representation of the brand’s adventurous pioneering spirit.

Presented on a five-arched-links-per-row bracelet, this 42 mm Moonwatch features sapphire crystal glass on the front as well as on the caseback. Inspired by the 4th generation Speedmaster style worn on the moon, it also includes an asymmetrical case, black step dial and the famous dot over 90 on the anodised aluminium bezel ring. We love how the Sedna Gold turns this iconic sports watch into a very elegant timepiece.

Omega De Ville Trésor

Characterised by its thin and elegant case, the Trésor line was first launched by Omega in 1949 and housed the legendary 30mm calibre. More than half a century later, it continues to impress with one of today’s most advanced mechanical movements.

The models featuring a polished 40 mm 18K Sedna Gold case are particularly elegant and classy in our opinion.

One option is this model with a domed blue dial and a blue leather strap. Its dial includes a Small Seconds display, along with hands and domed indexes in 18K Sedna Gold.

A bolder option is certainly this Omega De Ville Trésor featuring a burgundy dial and leather strap. It is certainly an eye-catcher and makes a great impression at Christmas gatherings or elegant evenings spent at the opera. Our tip would be to wear it with a dark green suit or tuxedo!

To discover some of our favorite 2022 novelties, click here.

Bucherer is the first retailer to join the newly launched Rolex Certified Pre-Owned (CPO) program in Europe. But what does that mean for existing Bucherer customers and those who want to buy or sell a pre-owned Rolex? Let's have a closer look!

Rolex Certified Pre-Owned

As you might know, at Artworth we are big fans of the certified pre-owned movement. There is so much beauty and joy in collecting CPO and vintage watches. Having them officially serviced and certified makes this passion an even more enjoyable hobby. Through the newly created certification program by Rolex, the whole CPO space is expected to become more dynamic and attractive.

In the program, all Rolex CPO watches traded at Bucherer will be authenticated by Rolex itself. The models will receive a two-year international Rolex CPO-warranty and dedicated Rolex CPO accessories, such as a Rolex CPO seal and a Rolex CPO pouch. We think that that's a great added value for Bucherer's clientele and a milestone not only for the Swiss family-owned company, but for the watch industry as a whole. We expect other brands to follow soon with a similar program, further strengthening the secondary market for Swiss timepieces.

Bucherer becomes the first official Rolex CPO Dealer

As early as 2019, Bucherer successfully entered the business with pre-owned watches and expanded rapidly - both online and offline. Artworth was present when the first Bucherer Gallery dedicated to CPO timepieces was opened in Geneva. Recently, we returned there to host an Artworth at Bucherer event. You can read the article about this magnificent evening here.

In addition to a steadily growing assortment of carefully curated luxury watches, Bucherer has successively expanded its own network of Certified Pre-Owned sales outlets to around 50 locations worldwide. Artworth had the pleasure to host events in some of these locations. Among them Zurich, Bern, Munich, and Paris.

Today, Bucherer is one of the world's most renowned houses when it comes to selling luxury jewelry and watches. Its strong ties to Rolex and extensive expertise in the CPO market paved the way to become the first retailer to join the newly launched CPO program by Rolex. At Bucherer's point of sale in Switzerland, Germany, Austria, France, Denmark and the United Kingdom, the offering will be launched immediately. The launch in the USA is expected to follow soon.

Significant added value for Bucherer's CPO Customers

At Artworth, we think that Rolex' offering creates outstanding added value for Bucherer's clientele. With this cooperation, the two companies are creating the highest degree of security and transparency. Bucherer's customers will enjoy the good feeling of purchasing a watch Rolex itself certified and authenticated. What will the move mean for the broader watch industry? We believe that demand for new models will remain high while the confidence to buy pre-owned watches will further increase. Why? Well, people might buy more watches at a higher value, if they know there is a healthy pre-owned market on which timepieces can be traded with confidence at attractive and fair price points.

The Artworth at Bucherer event series takes us to Paris! Join us as we check-in at the marvelous InterContinental Paris LeGrand next to the Opéra and prepare for the event. Which rare certified pre-owned watches by Bucherer will we get to discover this time?

Staying at InterContinental Paris LeGrand

Checking-in at the InterContinental Paris LeGrand feels like traveling back in time. The iconic hotel was inaugurated under Napoleon III and is located in the heart of Paris. It offers guests a magnificent view of the Opera Garnier. The 5-star hotel boasts rooms and suites decorated in a Second Empire style infused with contemporary touches.

One of the highlights is the Verrière, a spacious winter garden inside the hotel. Seating is bathed in natural light under the vast metallic atrium and enhanced with giant ficus plants, white orchids and lights reminiscent of Parisian passageways. The serenity of the Verrière feels like an oasis in the midst of Paris' bustling streets. In the evening, an intimate atmosphere in the gentle glow of the large central chandelier awaits guests.

The Café de la Paix, a Parisian institution within the hotel, serves the great classics of French gastronomy. It has always been at the heart of Parisian art and art de vivre. Sitting down for a delicious French breakfast, we join an illustrious list of patrons, the spirit of Guy de Maupassant and Victor Hugo or the memory of Ernest Hemingway.

© Café de la Paix

Exploring Paris

The central location of InterContinental Paris LeGrand is ideal to check out some famous sights by foot. For example the iconic Galeries Lafayette with their incredible terrace that can be visited for free.

From here, more sights like the Opéra or the Palais Royal are just minutes away by foot. The latter is one of our favorite places in the city. We love to grad a flat white at Kitsuné and settle down on a bench inside the Palais Royal Garden and read the newspaper.

The Louvre is only a stone throw away from here. While the exhibitions here attract large crowds, we usually enjoy coming here simply for the architecture. Historic buildings, restful gardens and modern elements make for a great combination!

When needing a break, where better to go than one of the many beautiful bistros? There are tons of classy corner cafés that can be discovered. We usually like to sit outside and watch the busy city life unfold before us while enjoying a coffee or glass of champagne.

Artworth at Bucherer Paris

The Swiss watch and fine jewellery experts from Bucherer have set up a very nice boutique in Paris. It is actually situated inside the same iconic building as the InterContinental Paris LeGrand on 12, Boulevard des Capucines.

Not too long ago, a Bucherer Gallery was opened inside the boutique. This marvelous space is dedicated to certified pre-owend watches. These are timepieces that Bucherer acquires, services and offers again to its clients - with a two year warranty.

The Artworth at Bucherer event takes place inside this beautiful Gallery. Our events are always a great opportunity to discover rare and highly sought after timepieces. One example is this Rolex Cosmograph Daytona. With its 40 mm rose gold case, this reference 116505 comes equipped with the automatic caliber 4130.

Another exceptional piece displayed at the event was an Omega Speedmaster Professional "Silver Snoopy Award". Limited to only 5'441 numbered pieces, this watch was launched to commemorate the Apollo XIII mission. On the second sub register, the famous “Eyes on the Stars” was added. It can also be found on the case back.

But why is there a Snoopy on a Speedy? Well, at the time of the Apollo lunar program he was a very popular character and was liked by the Apollo 10 crew. Their lunar module was even named after him. Snoopy was therefore chosen as the watchdog for NASA's prestigious manned flight awareness award.
The "Silver Snoopy" is awarded to individuals and companies for outstanding efforts that contribute to the success of human space flight missions. Omega received its Snoopy Award on 5 October 1970 in recognition of the crucial role that its Speedmaster chronograph played on the Apollo 13 mission.

A heartfelt Merci goes out to everyone who joined our first event in France and discovered fine watches, exquisite fabrics by Dormeuil and enjoyed delicious champagne by Laurent-Perrier. We hope to be back soon!

To learn more about the Artworth at Bucherer event series, read this article about our event in Geneva.

The Nomadic 1931 Café has just opened in Zurich. Join us on a visit as we immerse ourselves in an Art Deco setting and embark on a classy journey. Are you ready for a multisensory experience by exploring the story of the iconic Reverso?

Experiencing the Nomadic 1931 Café in Zurich

Turn back the clock nearly a century to the 1920s and ‘30s. Imaging yourself in New York, Paris or Shanghai. You are entering an era defined by glamor, vivacity, social progress and the Art Deco style. With its bold geometric forms, the latter had a surprisingly big impact on nearly every aspect of life. In New York, the Art Deco style can be found in the city layout and architecture of iconic skyscrapers. In design and fashion, the Reverso by Jaeger-LeCoultre is a famous example that was inspired by that characteristic style. Now, the Swiss watch brand that has set out to capture the vibrant spirit of this bygone era by opening the Nomadic 1931 pop-up café during the Illuminarium at the Landesmuseum in Zurich.

Swiss luxury watch manufacturer Jaeger-LeCoultre came up with the immersive concept to celebrate the 90th anniversary of its iconic Reverso timepiece. Launched in 1931 and defined by its elegant Art Deco lines, the Reverso has become arguably one of the most recognizable watches of all time. At Artworth, we already wrote and posted about this classy and ingenious timepiece numerous times. For example here.

Made of Makers

With its “Made of Makers” program, Jaeger-LeCoultre is drawing artistic inspiration from beyond the world of watchmaking. The goal of the program is to collaborate with artists outside the industry. The latest partnership is with Alex Trochut, who uses typography as an art form. His mission was to create a new typeface that epitomizes the Art Deco spirit. The result is the 1931 Alphabet, which makes its way to the Jaeger-LeCoultre boutique on Zurich's Bahnhofstrasse as well as the local Nomadic 1931 Café.

As you might know, the most unique feature of the Reverso is its revolutionary reversible case. Originally, it allowed British Polo players to slip the watch out of its socket and reverse it to face inwards. Like that it offered protection during rough games. While the dial is reversed, the timepiece reveals a blank metal flipside that has since become a unique canvas for creative expression. It's the perfect space for intricate engravings - like the carefully designed 1931 Alphabet by Alex Trochut.

The Jaeger-LeCoultre Boutique in Zurich

While some inspiration for engravings is already offered at the Nomadic 1931 Café, one has to make their way to the beautiful Jaeger-LeCoultre boutique at the Bahnhofstrasse 32 in Zurich to get more information. Here, a wonderful Reverso-themed Christmas decoration awaits us, as well as a carefully created wall featuring the Art Deco alphabet by Alex Trochut.

On a tablet, we get to customize our Reverso with a unique engraving. Naturally, we would go for the letters AW. From now on, it will take roughly four weeks until the artisans at the Jaeger-LeCoultre manufacture have completed the intricate engraving. We can't wait to see the result!

Omega's famous Speedmaster '57, first introduced in 2013, returns this year with a Master Chronometer upgrade and a slimmer profile. The new 40.5 mm collection consists of eight stainless steel models, all offering a streamlined look with iconic heritage touches and bold new colours. Let's have a closer look!

Hands-on with the Speedmaster '57

With its unique Broad Arrow hands and tachymeter scale on the bezel, the Speedmaster ’57 is emblematic of the first, revolutionary Speedmaster that was launched in 1957. For the latest update, Omega has lifted the vintage spirit to another level, with slimmer styling, extraordinary colour, and a Co-Axial Master Chronometer engine that takes precision to the next gear.

© Omega | New Speedmaster '57 and the first Speedmaster from 1957

This enduring watch is the perfect front seat companion for us, when driving a classic car. We love how it represents the original, timeless look of the Speedmaster (Speedy) line. It features a stainless-steel case and a black dial with recessed hour markers showing vintage Super-LumiNova from beneath. The beautifully brushed bezel includes a blackened tachymeter scale, while on the caseback, there is a “Speedmaster ‘57” engraving as well as a flat sapphire crystal.

A Day on the Wrist

We start the day at Omega's headquarters in Biel/Bienne. Here we pick up the beautiful Speedmaster '57 "Steel on Steel" version reference 332.10.41.51.01.001 and head to our favorite café in town. It is inspired by the iconic cafés in Paris and let's us dive into that classy 1950s era.

After this first pit stop we continue our journey through the beautiful Jura region. As we drive through colorful forests, we keep on glancing on the beautiful black dial of the Speedy with indicators matching the color of the autumnal leaves. The perfect combination!

Overall, the Omega Speedmaster '57 is a wonderful timepiece with a contemporary size of 40.5 mm and a design that pays tribute to the first Speedy. The updated movement and the added date complication both make this watch the ideal timepiece for everyday wear. Especially for those who appreciate the history of space exploration and have a flair for the aesthetics of the 1950s and 60s.

Another fun aspect of the collection is, that the heritage models come in four different colours. People can also choose between a wonderfully finished flat link bracelet and leather straps that come in matching colours. Ideally, you go for both!

Want to learn more about the Omega Speedmaster family? Then read this article about the Chronoscope!

Our Artworth at Bucherer event series continues. After Zurich, Bern and Munich, we stopped in Geneva for this latest edition. Besides beautiful views, our guests got to enjoy and discover many other exciting things. Read on to learn more!

Artworth at Bucherer Event Series

Great watches have stories that never end, they just get better with time. This principle is at the core of Bucherer Certified Pre-Owned's philosophy. And the same is true for our event series in which we don't only discover extraordinary timepieces but also high-quality whisky and vintage champagne.

The first event we hosted together with Bucherer was in October 2020. In a time where phyiscal contacts were rare but all the more appreciated. The initial success of this event held in Zurich led us to continue with this format and take it to more cities. After Bern and Munich, we have now arrived in the French speaking world.

A memorable Evening in Geneva

On the evening of 18 October 2022, watch enthusiasts make their way over to Rue du Rhône 45 in Geneva. On the 4th floor of the iconic building with beautiful views of Geneva and its lake, the wonderful Gallery awaits them. Here, drinks are served and small bites enjoyed.

Together with our guests we get to drink Moët & Chandon Grand Vintage 2013 tonight. We love how every Grand Vintage is unique and expresses the Cellar Master’s personal interpretation of the year. It's already the 75th Grand Vintage in the House’s history. Its maturity is immediately apparent.

Besides champagne and great food, we also get to enjoy some perfectly mixed Negroncino. All is enjoyed inside the beautiful Bucherer Gallery which was opened in 2019 and still sets the industry standard for selling pre-owned watches. What we love in particular is the changing decoration of the Gallery. Currently, the Geneva-based Atelier WOCS is exhibiting their vintage posters here. Some of them have been created exclusively for Bucherer.

In terms of watches, Bucherer is the place to go if you are looking for a special timepiece. Here, you can find rare models like the Royal Oak by Audemars Piguet or the Overseas by Vacheron Constantin. But there are also many watches appealing to more specific tastes. Like this Panerai Submersible Ceramica.

Those who know us won't be surprised that we also had a tailor on site to give advice on the latest trends when it comes to suits and jackets. Luca Dalbiondo is a local tailor who strives to craft exclusive, one-of-a-kind garments, tailored to fit his clients and their unique characters perfectly.

Unwinding at the Beau-Rivage Genève

After a long night we're happy to wake up in the beautiful Beau-Rivage Genève. Not far away from last night's location. Here we take in the beautiful views of Lake Geneva before enjoying a wonderful breakfast at Albertine’s. The large choice of à la carte breakfast is truly exquisite.

Join us on an exciting tour through the mountains of Neuchâtel in the Jura & Three-Lakes region in northwestern Switzerland. Here, we can trace back the origins of Swiss watchmaking for centuries. Let’s start in La Chaux-de-Fonds!

Visiting the Cradle of Watchmaking

Alongside Geneva and Lausanne, La Chaux-de-Fonds is one of the largest cities located in the Romandie, the French-speaking part of Switzerland. For many, this might be somewhat surprising. However, the town has a rich history, dating back to 1656. From there on, its growth and prosperity are mainly correlated with the success of Switzerland’s watchmaking industry. Situated within an area known as the Watch Valley, La Chaux-de-Fonds has become the epicenter of fine watchmaking.

© MySwitzerland

Consequently, the city is the birthplace of some of the most famous Swiss watch brands. Among them TAG Heuer, Girard-Perregaux, Corum, Eberhard & Co. and Omega. In 1908, the first location of the watch brand Rolex was also registered in La Chaux-de-Fonds. Even today, manufacturers of world-famous brands are still based in La Chaux-de-Fonds. Here, brands like Cartier, TAG Heuer, Jaquet Droz, Greubel Forsey, Patek Philippe, Schwarz Etienne, Ulysse Nardin or Breitling Chronometrie develop and manufacture complicated Swiss timepieces.

After a delicious lunch at the Ferme des Brandt, a converted Neuchâtel farmhouse, we meet Rudolf Schläpfer. He lived in La Chaux-de-Fonds for more than 40 years and has studied the history of the town and watchmaking in great depth. We are happy to join him on a tour to visit the former Spillmann watchmaking atelier. This former residence, renovated in the early 20th century, was used as a factory and residence. We’re impressed by The Salon Bleu adjoining the workshop. It is decorated with magnificent floral motifs, a superb example of the local “Sapin” (Pine Tree) Art Nouveau style.

Rudolf Schläpfer tells us that even Karl Marx mentions La Chaux-de-Fonds in his books, referring to it as one big manufactory of watches. Around 1900, about 50% of the world's watches were produced in the city of La Chaux-de-Fonds. Here, the concept of network production was pioneered, which proved much more efficient.

Unwinding at the Grand Hôtel Les Endroits

After an eventful day we’re happy to check in at the Grand Hotel Les Endroits. Here, on 1,111 meters above sea level, we enjoy a cigar and a fine Single Malt Scotch Whisky. The family-owned and run hotel turns out to be the perfect fit for us. After a relaxing time in the beautifully renovated spa of the hotel, we enjoy an excellent dinner with a wide variety of local and seasonal dishes.

We then look forward to a night in our wonderfully exclusive spa suite. On a lavish 82m² space, luxury awaits us. There is a private spa inside the magnificent suite featuring a whirlpool , sauna and steambath. The elegant bedroom has access to a nice balcony or terrace, while the large living room has a home theater, working space, dining table and even a kitchenette.

© Grand Hotel Les Endroits

Inside the Musée de l'horlogerie in Le Locle

The next morning, we’re heading to Le Locle where we visit the Musée de l'horlogerie. It is the perfect place to deepen our knowledge of watchmaking and its exciting history. Today, the museum is located inside a beautiful estate on a hill overlooking the town. However, that wasn’t always the case. In fact, the museum had to move several times in its rich history dating back to 1868. Back then, the Watchmaking School of Le Locle was opened. For pedagogical reasons, the watch collections of the existing Museum of Le Locle were transferred to the new school. Subsequently, the watch museum was subject to the relocations of the school. After a period of rapid growth in 1902, the museum itself fell into neglect. At the beginning of WWII, its collections were boxed and stored away as a precautionary measure. At the end of the war, a lack of space made it impossible to house the works in a new location.

In 1951, a small group of enthusiasts luckily decided to revive the Museum. However, they faced difficulties finding an appropriate building to exhibit the existing collections. Amazingly, they managed to purchase the Château des Monts. In this magnificent estate, the Musée de l'horlogerie could undergo a rebirth by opening its doors on 23 May 1959.

Musée de l'horlogerie in Le Locle
© Musée de l'horlogerie

Zenith Watch Manufacture & Chronometry Workshop

Learning about the history of mechanical watchmaking makes us want to get a glimpse behind the scenes. Luckily, Zenith has recently partnered with the Neuchâtel Tourism Office to create an unforgettable watchmaking experience. Besides an immersive 360° experience about the inner workings of a fully-fledged watchmaking manufacture, visitors can discover crucial skills of artisans as well as different manufacturing processes. Among them are designing movements, component manufacturing and assembly of the final watch.

Now it's even possible to step into the shoes of a watchmaker! At the Zenith watchmaking workshop, we get to work on the legendary chronometer calibre 5011. After a brief introduction, a passionate master watchmaker guides us through the regulation steps. Next, w even get to disassemble and reassemble the core piece of the watch. Using the watchmaker's tools to work on the balance spring is both challenging and fascinating!

Zenith Artworth

Zenith’s history dates back to 1865 when Georges Favre-Jacot founded the company in Le Locle. He invented the concept of "in-house movements", believing that only through control of the entire watchmaking process, perfection could be achieved. Today, Zenith is one of the oldest continuously operating watchmakers. Their manufacture comprises of 18 different buildings which have never changed since the company was founded. When setting up the premises, the idea was to bring together all the skills and crafts from the whole valley in one small space where one brand would produce the best watch.

Zenith Artworth

El Primero: An iconic Chronograph

One can’t talk about Zenith without mentioning the iconic El Primero movement. At their manufacture, visitors can learn about the past, present, and future of the outstanding caliber, with rare watches from the archives on display for all to admire. As cheaper foreign quartz watches were taking a toll on traditional watchmaking, Zenith revolutionized mechanical chronographs in 1969 with the unveiling of the El Primero, the world’s first automatic, integrated high-frequency chronograph caliber. This was the result of intensive research and development by the manufacture. Zenith envisioned a modern production method using the latest generation tools. Their designers translated the modernity of the caliber into unprecedented designs.

When Zenith’s management decided to cease the production of the El Primero in 1975, watchmaker Charles Vermot took it upon himself to secretly protect the El Primero for future generations by gathering all the technical plans and tools necessary to produce the movement and hiding them in a walled-off section of the manufacture’s attic. His heroic act became a cornerstone in the El Primero’s enduring legacy. His foresight proved very valuable because demand for Swiss mechanical watches returned by the 1980s. Several watch brands reached out to Zenith asking for El Primero movements to use in their own watches. One popular example is Rolex. Their massive order eventually convinced Zenith to relaunch the unrivalled chronograph into production. Subsequently, the renewed surge in demand inspired Zenith to create its own lines of classical and sporty El Primero chronographs.

Zenith

Staying at the Hotel Beau-Rivage in Neuchâtel

After two days in the mountainous Jura region, we’re happy to arrive at the picturesque Lake Neuchâtel. A stone’s throw from the historic town center of Neuchâtel we unwind at the Hotel Beau-Rivage. The Relais & Châteaux member also houses the O’terroirs restaurant. Offering views of the lake and the Alps, the restaurant offers a range of dishes that blend tradition with modernity.

Assembling our own Timepiece

The next morning, the highlight of our entire experience is awaiting. We are putting together our very own timepiece. Not far from the Hotel Beau-Rivage, we meet Giuseppe Picchi. The experienced watchmaker shares his knowledge with us as we assemble our own watch. For us watch enthusiasts, this is a dream come true. Thanks to Giuseppe Picchi we deepened our knowledge about mechanical watches. A day to remember!

Visiting Auvernier and its Wall Clock Specialists

After a morning of hard work, we enjoy some delicious local fish dishes at the restaurant "Brasserie du Poisson in Auvernier" before heading to our last visit. The clock workshop "Au Carillon d’Or", is located at the center of the picturesque town of Auvernier. Here, we dive into a long-forgotten world. A great number of ancient clocks of various origins can be admired. The continuous ticktack surrounding is us hypnotizing. It is in this setting that we meet Thierry Amstutz. Besides repairing and creating clocks with automatons and music boxes, he is also technician-demonstrator of the Jaquet-Droz automatons at the Museum of Art and History in Neuchâtel. With over 40 years of experience there is practically no wall clock he cannot repair. Even if sometimes some pieces need to be manufactured from scratch again because replacements are no longer available. We’re happy to hear that his eldest son Grégory has joined the company in December 2005. Together with his brother David he will run the family business going forward.

And so, our watchmaking journey is coming to an end. If you want to embark on a similar journey, visit the website of Jura Trois Lacs and discover all available watchmaking experiences.

With the last days of summer ahead of us and autumn approaching, it's time to look at some suitable timepieces for this colorful time of the year. Together with Bucherer Certified Pre-Owned we have selected 8 watches we're currently particularity fond of. Let's have a look!

Audemars Piguet Royal Oak

Let's start with a classic. And a favorite in the steel sports category. The Audemars Piguet Royal Oak was fist introduced in 1972 at the annual BaselWorld watch fair. At the time, this luxury steel watch with integrated bracelet was breaking many of the conservative industry's rules. It was daring and offered a revolutionary design. And it helped the struggling company to get back on its feet.

This particular model is a reference 14790ST.OO.0789ST.03 from the year 1997. With its 36 mm dial it looks great on every wrist. The black index face with date indication is a timeless classic. Inside ticks an automatic calibre.

AP Royal Oak

Rolex Explorer II

On to the next classic. Although the Rolex Explorer II is often overlooked. With the current hype around the brand, this is exactly why we like it even more! Designed for speleologists and potholers, the Explorer II helped speleologists to keep track of time via the large luminous 24-hour hand. This feature makes the watch useful for those who spent large amounts of time away from natural daylight. Typically explorers!

This particular model is a reference 1655 from the year 1973. It was one of the first Explorer II watches produced. The Explorer II was introduced in 1971 and this reference later discontinued in 1983. That makes this model quite rare. With its 40 mm steel case it was quite large for a watches released in the 1970s. This makes the watch even more sought-after today. Inside ticks the automatic calibre 1575gmt which offers a second time zone as an additional function.

IWC Portugieser

The famous IWC Portugieser was introduced in 1939 and remains one of the most popular and recognizable timepieces. Back in the day, two Portuguese businessmen who operated in the watch industry visited IWC in Schaffausen. They proposed the development of a large stainless steel wristwatch that would house a movement that could match the precision of a marine chronometer. A big challenge. Consequently, the first Portugieser had a diameter of 43 mm. That was considered huge at the time, with most watching measuring less than 33 mm.

This particular model is a reference IW502306 from 2014. It is one of the last one produced of this reference which was introduced in 2011 and then discontinued in 2015. With its 44 mm rose gold case, it has almost the same dimensions as the original Portugieser from 1939. However, it is equipped with an automatic calibre 51613. This movement offers a perpetual calendar complication. A piece of art that belongs in every collection.

Cartier Santos

Back to a steel model. But from an unlikely brand! Because, did you know that Cartier was mainly known in a niche of royalty and collectors for quite a long time? It was only in the 1980s that Cartier became a globally recognized brand. Before that, the company manufactured its Tank, Tortue or Tonneau watches always in gold or platinum. That put them out of reach for many people. In 1978 that changed. Cartier launched an affordable sports watch, based on the legendary ‘Santos Dumont’ model. The watch appealed to a younger crowd, fit a variety of lifestyles and became a global phenomenon.

This particular model is a reference WSSA0009. It's based on the Santos Galbée, which was launched in 1987. Back then, the Santos was drastically revised. The case became more curved, smooth and offered a better fit on the wrist. The model is well-sized with its 39 mm dial. Inside ticks the reliable automatic calibre 1847mc.

Jaeger-LeCoultre Reverso

Now on to a classic dress watch. In our opinion, the Jaeger-LeCoultre Reverso is one of the most interesting and inventive watch designs ever made. Its history dates back to the 1930s. Back then, a group of British Army officers stationed in India tasked the Swiss company with the development of a watch that would withstand the beating of mallets and polo balls. They developed a design for a reversible case while also beautifully incorporating the Art Deco aesthetic of the era. The birth of an icon!

This particular model is a reference J270262-32. The manual winding watch has a 26 mm rose gold case and has a special duo face. Instead of an additional dial, like many Reverso models feature, it is equipped with a see-through case back. Like this, the beautifully skeletonized and finished movement can be admired.

Panerai Luminor

From the polo fields in India we move on to the Mediterranean Sea. To Italy more precisely. In the 1930s, the Royal Italian Navy started using the Panerai Radiomir. A rugged watch that managed to survive extreme conditions commonly met by the frogman commandos. The only problem was the radioactive radium-based powder that was used for its luminous properties. In 1949, the Luminor replaced the Radiomir because it featured an alternative self-luminous substance.

This particular model is a Reference OP6574 PAM00171 from the year 2003. With its large 44 mm dial it stays true to its origins. Housed inside the waterproof steel and titanium case ticks the automatic calibre op ix.

Carl F. Bucherer Manero

The next watch has its origin in the heart of Switzerland's tourism industry: Lucerne! Here, Carl Friedrich Bucherer opened a jewelry and watch shop in 1888. His name rapidly became a synonym for quality and originality. His two sons were destined from the cradle to follow him into the profession: one learned to become a watchmaker while the other trained as a goldsmith. Today, the combination of these two artistic skills is still reflected in the perfect form of watches, which are truly pieces of jewelry.

This particular model from the brand's popular Manero collection is a reference 00.10919.03.43.01 from the year 2003. With its 43 mm champagne dial in a rose gold case it's the perfect watch who love wearing larger yet elegant watches. Inside ticks the automatic calibre cfb 1970 with a flyback complication.

Rolex Datejust

To wrap the list up, we want to honor a watch that has played a great role in the enduring success of the Rolex brand. In fact, for many people the Datejust is the only watch that they will ever need. It was first introduced in 1945 to commemorate the company's 40th anniversary. At the time, the Rolex Datejust was the world's first self-winding wristwatch to feature a date complication which would automatically change over at midnight. Hence, the Datejust set the standard for how a date complication on a wristwatch should function.

This particular model is a reference 1601 from the year 1969. These models were produced between 1960 and 1977. Its 36 mm dial and automatic calibre 1565/75 are housed in a steel case.

About Bucherer Certified Pre-Owned

Bucherer believes that every pre-owned watch comes with a unique story. That is a vision we share at Artworth because we know that whether it is a modern icon from 2017 or a collectible classic from the 1970s, pre-owned and vintage watches are in high-demand. We have teamed up with Bucherer to offer you seven timepieces, each with its unique history. Each watch is authenticated by a Bucherer watch expert and comes with a two-year warranty. These are the benefits offered:

If you want to see our last year's picks, click here.

Disruption is hard to achieve in the traditional Swiss watchmaking industry. That's exactly why Horage has entered the space. And what they have achieved after 12 years of research and development is remarkable. Let's have a look inside their manufacture in Biel/Bienne and go hands-on with the Horage Supersede. A true all-terrain GMT with an in-house movement, powered by a micro-rotor.

Horage - Made in Bienne

Just like us, Horage is based in Biel/Bienne, Switzerland. The town is home to the biggest and best known Swiss watchmakers. Engineering, design, and production happens at their highly industrialized facility. Truly committed to Switzerland as home of mechanical watchmaking, they reach a Swiss Made threshold of 87% to 98% in their watches. This is one of the highest rates in the industry!

When they launched Horage back in 2009, the founders Tzuyu Huang and Andreas Fels knew they needed to bring in some of the best talent if they were to disrupt the watchmaking industry. Consequently, they teamed up with Stefan Kussmaul, a former engineer at Eterna. Three years later, Jonas Nydegger joned and took over the project. Florian Serex also brought a wealth of knowledge to the Horage projects after acting as head of renowned ETA laboratories and CEO of Vaucher Manufacture.

Ever since, Horage has been pushing the boundaries in movement production. They aim to manufacture movements that are more precise and have a higher Swiss Made threshold, while also being more affordable. After achieving a breakthrough with their sturdy in-house Tourbillon 1 movement, available for (only!) around $6'900, they now want to shake up the GMT category. Their goal: manufacturing the most accessible Swiss micro-rotor GMT. The result is Supersede, a thin, all-terrain ready timepiece on an integrated steel bracelet.

Horage K2 GMT Supersede

Hands-On with the Horage Supersede

First things first: While the market start point for Swiss micro-rotors with three hands is around $7'500, Supersede will have a final retail for around $6'500. A true all-terrain GMT, the timepiece comes on an integrated steel bracelet and in-house movement. And their K2 micro-rotor movement is thin. With its dimensions of 3.6mm x 30mm it achieves +72 hours of power reserve. Equipped with silicon spring & escapement, the movement is hand finished with Côtes de Genève and quadratic black gold bridge decorations.

Overall, the watch is 98% Swiss Made. A threshold almost unheard of at this price point. Especially considering that the timepiece is powered by an in-house movement.

Supersede - A Day on the Wrist

What we love about the Supersede is its dimension. Its dial has a diameter of 39.5mm and a thickness of 9.85mm. At a lug to lug distance of 46.29mm, the watch sits perfectly on the wrist. Especially considering its beautifully executed integrated bracelet with 3-point micro-adjustment buckle.

Besides Boreal Green, the watch also comes in the colors White, Transatlantic Blue, and Atoll Blue. While all are coming on the high quality 904L steel bracelet, rubber straps in different colors will also be available soon.

For us, the Horage Supersede is the perfect daily watch. The steel sports watch aesthetics match both a suit and t-shirt & jeans. While the GMT and big date indication make the watch a useful tool, the true beauty of the timepiece ticks inside. The K2 micro-rotor movement is another breakthrough for the young team that is revolutionizing the watchmaking industry from within their manufacture in Biel/Bienne.

To read more stories like this one click here.