Omega Genève Date Cal. 1481

Description

About the Brand

There are not many brands as iconic as Omega in the whole luxury goods world. The Biel/Bienne based manufacturer provided watches to people shaping the world how we know it today. The legendary Speedmaster, the first watch to be worn on the moon, is just one example. While the brand has greatly developed their watches in terms of design and size, vintage watches still offer an impressive amount of style and reliable precision.

About the Collection

The Omega Genève collection has been internationally launched in 1967. It features beautiful steel sports models and dress watches on leather straps alike.

Omega first began applying “Genève” to the dials of their dressier 30mm watches in 1953. This was in honor of their 30mm calibre that set records at the Geneva Observatory. By 1967, the name began to be applied to models throughout Omega’s range, such as the Omega Dynamic, that were produced in larger volumes.

These watches used the same, high quality movements as Omega’s other lines. But they were sold at a more competitive price point than Omega’s other offerings, targeting a younger clientele. By the time Omega ceased production of the Genève line in 1979, pieces in this collection comprised more than 60% of Omega’s total sales. Today, Omega Genève models are popular among collectors looking for discontinued watches with a classy yet contemporary look.